It all starts with blogging. With all the social media options out there, don’t overlook the obvious. Your Blog is still one of the most important places to stay active. Done properly, a blog can help with inbound marketing, and not just because people follow the blog. Your blog should … Continue reading
Three Ways to use Twitter for Business Twitter tends to be the least understood social media platform, especially for Gen-X and Baby Boomers. The 140-character restriction seems insurmountable until you actually get in there and start seeing what people do, it can be eye-opening. You can use Twitter for business, … Continue reading
If you follow social media like i do, you understand how important making waves can be. Getting out there and producing content is key to surviving in this new world, but is that universally the truth for micro-businesses? There’s no right or wrong answer to that question because too many … Continue reading
The Wrong Way to Use LinkedIn There is a right way and a wrong way to use LinkedIn. Actually, there are a lot of right ways and a lot of wrong ways, but today I’m going to talk about one particular wrong way to use LinkedIn. There are two reasons … Continue reading
Facebook for Business 101 Yesterday, it was all about LinkedIn. Today, let’s take a brief look at Facebook for Business 101. Facebook is by far the most popular social network. It’s where we go to see pictures of peoples’ families and the dreaded cat videos. It’s also a prime opportunity … Continue reading
Social Media for New Business One of the more difficult aspects of starting a new business is a rapid deployment of internet and social media presence. It takes effort to learn about all the different branding opportunities on various social platforms and how to implement them, but it doesn’t stop … Continue reading
It’s hard to believe how quickly the definition of online presence changes. The internet has never stopped changing the way we do business. Believe it or not, there are still businesses out there that exist without a website. (I’d link to an example if I could.) In a few years, … Continue reading